In conversation with our founder

On patience, paper, and not scaling

Q: You turned down a wholesale deal last year. Why?

Because the work would have become a product instead of a print. The deckle edge doesn't survive a forklift.

Q: What's the most underrated tool here?

A soft brush and twenty quiet minutes. Most "restoration" is just removing what shouldn't be there.

Q: Advice for someone starting out?

Make one good thing slowly. Then make it again.